Breaking Away from the Advertisement Clutter in the Face of Media Fragmentation. (Sohel-Uz-Zaman, A.S.M., Ed.).International Conference on Emerging Research Paradigms in Business and Social Science (ERPBSS2011), Middlesex University Dubai, U.A.E.. ISBN: 978-9948-16-372-5,(2011).
Innovation in Pedagogy in the University of Asia Pacific. International Conference of Global Business and Management Forum’, Theme Emerging Paradigms of Global Entrepreneurship and Management: Issues and Challenges.(2008).