CCI Research Presentations and Publications
Celebrity endorsements and nonprofit charitable organizations: The role of celebrity altruistic motive and identification. Association for Education in Journalism and Mass Communication.(2010).
Celebrity charities: Effects of Celebrity Motive Attribution, Identificaiton and Issue Involvement. American Academy of Advertising.(2011).
The Effectiveness of a Dialogic Relationship on the Military-Public Relationship. Association for Educators in Journalism and Mass Communication.(2011).
Exploring Crisis Type and Effects of Planning, Magnitude, and Citizen Satisfaction on Local Government Officials' Evaluations of Crisis Management . International Communication Association.(2014).
Effects of crisis efficacy on intentions to follow directive sduring crisis. . International Communication Association.(2015).
The role of social media in local government crisis communicaitons. Public Relations Review. 41(3),(2015).
Celebrity endorsement for nonprofit organizations: The role of celebrity motive attribution and spontaneous judgment of celebrity- cause incongruence. Journal of Promotion Management.(In Press).
Effects of celebrity endorsement and patriotism in military advertsing.. Journal of Promotion Management.(In Press).