Dr. Hendrickson's research interests include social media cultivation, media adoption of new technology, and the organizational communication systems found within various mediums. At UTK, she teaches the journalism capstone course, JEM 499: Media Business and the Future of Journalism, and JEM 415: Magazine Industry Workshop. Previous teaching includes graduate-level courses such as case study methodology in media studies and qualitative research methods, and undergraduate classes include principles of American journalism, feature writing and magazine design.
Her recent studies have examined the impact of technological innovation on media content creators, the many dimensions of Twitter use, how computer mediated communication can operate as an organizational tool, and how consumers of celebrity texts utilize health messages.
She has published research in International Symposium on Online Journalism, Journal of Magazine and New Media Research, Celebrity Studies, Journalism Practice.
Dr. Hendrickson was an entertainment editor for NYC-based magazines such as Glamour, Ladies' Home Journal and First for Women before obtaining her graduate degrees.
B.J., M.A., Ph.D, University of Missouri School of Journalism