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Michael O. Wirth

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Conference Paper
Wirth, M. O. (2009).  Scripps Networks: Strategies for Innovation and Reinvention. Broadcast Education Association.
Book Chapter
Rizzuto, R., & Wirth M. O. (2009).  Telecommunications and Financial Management. (Gershon, R. A., Ed.).Telecommunications and Business Strategy. 296-320.
Journal Article
Wirth, M. O. (2006).  Broadband Convergence: Future Directions and Societal Impacts. The International Journal on Media Management. 8, 19-28.
Book Chapter
Wirth, M. O. (2006).  Issues in Media Convergence. (Albarran, A., Chan-Olmsted S., & Wirth M. O., Ed.).Handbook of Media Management and Economics. 445-62.
Wirth, M. O. (2006).  Issues in Media Convergence. (Albarran, A., Chan-Olmsted S., & Wirth M. O., Ed.).Handbook of Media Management and Economics. 445-62.
Wirth, M. O., & Rizzuto R. (2006).  Management, Research & Budgeting in Promotion. (Eastman, S T., Ferguson D. A., & Klein R. A., Ed.).Media Promotion and Marketing. 99-125.
Conference Paper
Wirth, M. O. (2005).  Broadband Convergence: Future Directions and Societal Impacts. International Conference on Media and Society, as part of Fudan University’s Centennial Celebration.
Wirth, M. O. (2005).  Issues and Trends in Media Convergence Research. Annual Convention of the Association for Education in Journalism and Mass Communication.
Wirth, M. O. (2005).  Journalism and Communication Education: 21st Century Challenges and Opportunities. China International Forum of Journalism and Communication, Renmin University School of Journalism & Communication’s 50th Anniversary Celebration.
Wirth, M. O. (2005).  Media and Telecommunications Management: Finding the Core Curriculum. Annual Convention of the Broadcast Education Association.
Conference Paper
Wirth, M. O. (2003).  The Future of Convergence: Driving Forces, Challenges and Consumer Demand. Association of Higher Education Cable Television Administrators’ 2003 Campus Cable Conference.
Wirth, M. O. (2003).  Media Strategy and the New Media Landscape. Conference on Globalization, Media and Culture, Peking University.
Wirth, M. O. (2003).  New Media Strategy: Convergence-Based Driving Forces & Challenges. Annual Convention of the Association for Education in Journalism and Mass Communication.
Wirth, M. O. (2003).  Transformation of the Telecommunication Industry: Where Are Colorado and the U.S. Going?. Colorado Technology Summit 2003.
Wirth, M. O. (2003).  Transnational Media Organization and International Cooperation. Forum on Chinese TV and Media Development, held as part of China Central Television’s (CCTV) 45th Anniversary Celebration.
Book Chapter
Wirth, M. O. (2003).  Transnational Media Organization and International Cooperation. Innovation/Co-operation: The Summit Forum on China TV Development. 212-19; 266-72.
Journal Article
Rizzuto, R., & Wirth M. O. (2002).  The Economics of Video on Demand: A Simulation Analysis. Journal of Media Economics. 15, 209-24.
Conference Paper
Savage, S., & Wirth M. O. (2002).  Entry and Potential Competition in United States Cable TV Markets. 30th Annual TPRC Research Conference on Communication, Information and Internet Policy.
Wirth, M. O. (2001).  Magness Institute Overview. Academic Seminar at the Annual Convention of the National Cable & Telecommunications Association.
Book Chapter
Rizzuto, R., & Wirth M. O. (2001).  Telecommunications and Financial Management. (Gershon, R. A., Ed.).Telecommunications Management: Industry Structures and Planning Strategies. 251-79.
Conference Paper
Wirth, M. O. (2001).  U.S. Cable Telecommunications: Consolidation, Convergence and Competition. 2nd Sino-International Cable TV Conference: New Media Business.
Wirth, M. O. (2000).  The History of Cable Regulation. Kaitz Fellows Orientation Program, The Western Cable Show.
Wirth, M. O., & Collette L. (2000).  Should Congress Establish a Compulsory License for Internet Video Providers to Retransmit Over-the-Air TV Station Programming Via the Internet?. 28th Annual TPRC Research Conference on Information, Communications, and Internet Policy.
Conference Paper
Wirth, M. O. (2000).  Thinking Outside of the Academic Box. International Radio and Television Society Foundation’s Faculty/Industry Seminar.
Wirth, M. O. (1999).  Educational Institutions and Telecommunications. Scandinavian Channel Roundtable Symposium on Telecommunications Trends/Developments in the U.S.: An International Perspective.
Book Chapter
Wirth, M. O., & Rizzuto R. (1999).  Management, Research & Budgeting in Promotion. (Eastman, S T., Ferguson D. A., & Klein R. A., Ed.).Promotion & Marketing for Broadcasting. 175-94.
Conference Paper
Rizzuto, R., & Wirth M. O. (1999).  Municipal Cable Overbuilds: A Breakeven Customer Penetration Analysis. Academic Seminar at the Annual Convention of the National Cable Television Association.
Conference Paper
Wirth, M. O. (1998).  Getting Manuscripts Accepted: Strategies for Authors. Annual Convention of the Association for Education in Journalism and Mass Communication.
Conference Paper
Rizzuto, R., & Wirth M. O. (1998).  Municipal Cable Overbuilds: A Case Study Analysis of Paragould City Cable. Academic Seminar at the Annual Convention of the National Cable Television Association.
Basil, M., & Wirth M. O. (1998).  Uses and Gratifications Effects in Cable Viewing. Academic Seminar at the Annual Convention of the National Cable Television Association.
Wirth, M. O. (1997).  Multiple Regression and the Art of Modeling. Tele-Communications, Inc. Strategic Research Retreat.
Wirth, M. O. (1997).  The Satellite Home Viewers Act and the Copyright Act. Rocky Mountain Space Law Symposium, University of Denver, College of Law.
Wirth, M. O. (1997).  The Satellite Home Viewers Act: Unserved Households, Local TV Signal Carriage and Regulatory Parity. Tele-Communications, Inc. Strategic Research Retreat.
Wirth, M. O. (1997).  Telecommunications and the Workplace. visiting delegation of the Foundation Nationale Enterprise et Performance (FNEP) and the National Foundation for Business and Productivity in Paris France. The Institute of International Education and the U.S. Information Agency’s International Visitor .
Wirth, M. O. (1996).  The Cable Telecommunications Industry: Current Trends and Future Challenges. A*DEC Senior Board Meeting.
Wirth, M. O. (1996).  Setting the Cable Television Academic Research Agenda: Past, Present and Future. Academic Seminar at the Annual Convention of the National Cable Television Association.
Wirth, M. O. (1996).  Understanding Financial Reports. International Association of Business Communicators’ Communication Summit.
Wirth, M. O. (1995).  The Emergence of Alternative Media Revenue Streams. Broadcast Education Association Annual Convention.
Wirth, M. O. (1995).  The Future of Media: Adapting Your Message to the Changing World of Communications. Colorado Association of Nonprofit Organizations, Workshop on Making Friends with the Media.
Journal Article
Wirth, M. O., & Bloch H. (1995).  Industrial Organization Theory and Media Industry Analysis. Journal of Media Economics. 8, 15-26.

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