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Michael Lee Kent

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2014
Kent, M. L., & Saffer A. J. (2014).  A Delphi study of the future of new technology research in public relations. Public Relations Review. 40(4), 
Taylor, M., & Kent M. L. (2014).  Dialogic Engagement as a Foundational Concept in the Practice of Public Relations. Journal of Public Relations Research. 26(5), 
Taylor, M., & Kent M. L. (2014).  Dialogic engagement: Clarifying foundational concepts. Journal of Public Relations Research. 26, 384- 398 .
Taylor, M., & Kent M. L. (2014).  "Dialogic Engagement: Explicating Foundational Public Relations Concept". International Communication Association (ICA).
Kent, M. L. (2014).  "Dialogic Theory and Public Relations".
Kent, M. L., & Taylor M. (2014).  "Engagement as theory, strategy, and practice: Communication, interaction and connection".
Taylor, M., & Kent M. L. (2014).  Engaging for change: Exploring social media in social change. International Communication Association (ICA).
Kent, M. L. (2014).  "Extending social media theory: Our past provides a pathway to the future" .
Kent, M. L. (2014).  "Government, Public Policy, and Public Relations".
Taylor, M., & Kent M. L. (2014).  Non- Governmental Organizations in a Globalizing World: Communication Netowrks, Culture, Opportunities and Challenges.
Taylor, M., & Kent M. L. (2014).  Plenary Speaker: Social Media in public relations: Reflections on extending and narrowing relationships. International Forum on Public Relations and Advertising.
Kent, M. L. (2014).  "The Power of Storytelling in Public Relations: Understanding the 20 Master Plots". International Communication Association (ICA).
Kent, M. L., & Taylor M. (2014).  "Problematizing Social Media in Public Relations: Scholars Misremember the Past and Forget About the Future". International Academy of Business Disciplines (IABD).
Kent, M. L., & Taylor M. (2014).  Problems with social media in public relations: Mis-remembering the past and ignoring the future. International Journal of Interdisciplinary Research. 3(2), 
Kent, M. L. (2014).  "Public Relations and Society: Corporate Social Responsibility".
Kent, M. L. (2014).  "Rhetorical Theory and Public Relations".
Yang, A., & Kent M. L. (2014).  Social media and organizational visibility: A sample of Fortune 500 corporations. Public Relation Review. 40(3), 
Taylor, M., & Kent M. L. (2014).  The value of social media for pushing activist organizations social agendas: Implications for public relations theory and practice. Quarterly Review of Business Disciplines. 1(1), 
Taylor, M., & Kent M. L. (2014).  "The value of social media for pushing activist organizations social agendas: Implications for PR theory and practice". International Academy of Business Disciplines (IABD).
2013
Taylor, M., & Kent M. L. (2013).  Building and measuring sustainable networks of organizations and social capital: Post war public diplomacy in Croatia. Relational, networked, and collaboratieve approaches to public diplomacy. 103- 116.
Kent, M. L. (2013).  Dialogue. Encyclopedia of public relations. 1, 257-258.
Kent, M. L., & Taylor M. (2013).  "From Homo Economicus to Homo Dialogicus: Rethinking Social Media Use in CSR Communication. National Communication Association (NCA).
Kent, M. L. (2013).  Geodemographics. Encyclopedia of public relations. 1, 433-434.
Kent, M. L. (2013).  Ideographs and Rhetorical Theory. Encyclopedia of public relations. 1, 433-434.
Kent, M. L. (2013).  Public Relations and Social Media. International Encyclopedia of Communication.
Kent, M. L. (2013).  Search engine. Encyclopedia of public relations. 2, 819.
Kent, M. L. (2013).  "Taking a Critical Look at Technology in Public Relations: We have an App for That" .
Kent, M. L., & Yang A. (2013).  "Unlocking the Secrets to Social Media Visibility". National Communication Association (NCA).
Taylor, M., Kent M. L., & Saffer A. J. (2013).  Using Inoculation Theory in public relations messages: Preparing the audience for arguments to be made later. Casing Persuasive Communication. 127- 144.
Kent, M. L. (2013).  Using social media dialogically: Public relations role in reviving democracy. Public Relations Review. 39(3), 
Kent, M. L. (2013).  Website. Encyclopedia of public relations. 2, 970-972.
2012
Sommerfeldt, E. J., Kent M. L., & Taylor M. (2012).  Activist practitioner perspectives of website public relations: Why aren't activist websites fulfilling the dialogica promise?. Public Relations Review. 38(2), 303- 312.
Saffer, A. J., Kent M. L., & Pop R. A. (2012).  Beyond reactive public relations: How a Delphi study of new technology informs professional practice. Association for Journalism and Mass Communications (AEJMC).
Kent, M. L. (2012).  "Considering the Role of Organizations as Collective External Rhetors".
Kent, M. L., Saffer A. J., & Pop R. A. (2012).  A Delphi study of new technology .
Kent, M. L., Saffer A. J., & Pop R. A. (2012).  "A Delphi study of the future of new technology research in public relations". National Communication Association (NCA).
Kent, M. L. (2012).  "Institutionalizing Environmentalism: Using the classroom as a bully pulit for environmental activism".
Kent, M. L. (2012).  The internal struggle of encroachment from within the profession: The role of marketing and advertising in public relations? . Business research yearbook: Business and global social responsibility. 19,
Sommerfeldt, E. J., & Kent M. L. (2012).  A Network Approach to Measuring Organization- Public Relationships: How Relationship Quality Affects Network Centrality. International Communication Association (ICA).
Kent, M. L. (2012).  "Refying 'power' in social network analysis and public relations".

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