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Consumer Perceptions of Value of Athletic Merchandise and Apparel on the Internet: Do Traditional Retailers have Anything to Fear?

By bkk
Created Aug 27 2007 - 1:35pm

Publication Type  Conference Paper [1]
Year of Publication  2004
Authors  Veltri, F. R. [2]; Miller, J. J. [3]; Kaye, B. K. [4]
Conference Name  Sport Marketing Association annual convention
Conference Location  Memphis, TN
Key Words  Science [5]; Technology [6]; Engineering and Medical/Health Communication and Information [7]; Digital Technology/Internet [8]

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Source URL: http://www.cci.utk.edu/node/3927

Links:
[1] http://www.cci.utk.edu/biblio/type/103
[2] http://www.cci.utk.edu/biblio/author/Veltri
[3] http://www.cci.utk.edu/biblio/author/Miller
[4] http://www.cci.utk.edu/biblio/author/Kaye
[5] http://www.cci.utk.edu/biblio/keyword/Science
[6] http://www.cci.utk.edu/biblio/keyword/Technology
[7] http://www.cci.utk.edu/biblio/keyword/Engineering and Medical/Health Communication and Information
[8] http://www.cci.utk.edu/biblio/keyword/Digital Technology/Internet