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Privacy and On-Line Consumers: Comparisons With 'Traditional' Consumers and Implications for Advertising Practice,

By mhoy
Created Aug 27 2007 - 1:34pm

Publication Type  Book Chapter [1]
Year of Publication  1998
Authors  Sheehan, Kim Bartel [2]; Hoy, Mariea Grubbs [3]
Book Title  Proceedings of the American Academy of Advertising Conference
Pages  77-78
Language  eng
Key Words  Science [4]; Technology [5]; Engineering and Medical/Health Communication and Information [6]; Digital Technology/Internet [7]; Law [8]; Policy [9]; and Ethics [10]; Policy [9]; Advertising [11]

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Source URL: http://www.cci.utk.edu/node/3094

Links:
[1] http://www.cci.utk.edu/biblio/type/101
[2] http://www.cci.utk.edu/biblio/author/Sheehan
[3] http://www.cci.utk.edu/biblio/author/Hoy
[4] http://www.cci.utk.edu/biblio/keyword/Science
[5] http://www.cci.utk.edu/biblio/keyword/Technology
[6] http://www.cci.utk.edu/biblio/keyword/Engineering and Medical/Health Communication and Information
[7] http://www.cci.utk.edu/biblio/keyword/Digital Technology/Internet
[8] http://www.cci.utk.edu/biblio/keyword/Law
[9] http://www.cci.utk.edu/biblio/keyword/Policy
[10] http://www.cci.utk.edu/biblio/keyword/and Ethics
[11] http://www.cci.utk.edu/biblio/keyword/Advertising