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Dippin' and Chewin': Evaluating Smokeless Tobacco Spending in Magazines with Substantial Youth Readership, 1993-2003
By mmorris3
Created Aug 27 2007 - 1:34pm

Publication Type  Book Chapter
Year of Publication  2004
Authors  Morrison, Margaret [1]; Krugman, Dean M. [2]
Editor  Rose, Pat
Book Title  Proceedings of the 2004 Conference of the American Academy of Advertising
City  Baton Rouge, LA
Publisher  American Academy of Advertising
Pages  52
Language  eng
Key Words  Science [3]; Technology [4]; Engineering and Medical/Health Communication and Information [5]; Medical/Health [6]; Advertising [7]

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Source URL: http://www.cci.utk.edu/node/3042

Links:
[1] http://www.cci.utk.edu/biblio/author/Morrison
[2] http://www.cci.utk.edu/biblio/author/Krugman
[3] http://www.cci.utk.edu/biblio/keyword/Science
[4] http://www.cci.utk.edu/biblio/keyword/Technology
[5] http://www.cci.utk.edu/biblio/keyword/Engineering and Medical/Health Communication and Information
[6] http://www.cci.utk.edu/biblio/keyword/Medical/Health
[7] http://www.cci.utk.edu/biblio/keyword/Advertising