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Mapping the Future Pedagogical Topography of Account Planning: Needed Direction and Skills
By mmorris3
Created Aug 27 2007 - 1:34pm

Publication Type  Conference Paper
Year of Publication  2002
Authors  Christy, Timothy [1]; Morrison, Margaret [2]; Haley, Eric [3]
Conference Name  Annual Conference of the American Academy of Advertising
Conference Location  Jacksonville, FL
Key Words  Advertising [4]

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(865) 974-1000

Source URL: http://www.cci.utk.edu/node/2747

Links:
[1] http://www.cci.utk.edu/biblio/author/Christy
[2] http://www.cci.utk.edu/biblio/author/Morrison
[3] http://www.cci.utk.edu/biblio/author/Haley
[4] http://www.cci.utk.edu/biblio/keyword/Advertising