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Using a Conference to Showcase Your Department's USP
| Title | Using a Conference to Showcase Your Department's USP |
| Publication Type | Conference Paper |
| Year of Publication | 2003 |
| Authors | Hoefges, Michael, Mariea Grubbs Hoy, & Ronald E. Taylor |
| Conference Name | American Academy of Advertising |
| Conference Location | Denver-Broomfield, CO. |
| Keywords | Advertising and Ethics Law Policy |
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