Comparison of Televised Political Advertising during the 2002 Korean Presidential Campaign and the United States Presidential Campaign Advertising Model

TitleComparison of Televised Political Advertising during the 2002 Korean Presidential Campaign and the United States Presidential Campaign Advertising Model
Publication TypeConference Paper
Year of Publication2006
AuthorsLee, H., R. A. Lariscy, S. Tinkham, & E. A. Johnson
Conference NameAnnual meeting of the American Academy of Advertising
Conference LocationReno, NV
KeywordsAdvertising and Ethics International International and Intercultural Communication and Information Law Policy Politics
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