Advertising Message and Media Strategies as Predictors of Election
Submitted by tbiswas on March 7, 2008 - 2:50am.
| Publication Type | Conference Proceedings | |
| Year of Publication | 2007 | |
| Authors | Avery, E.J.; Hennink-Kaminsi, H.; Lariscy, R.W.; Tinkham, S. | |
| Conference Name | American Academy of Advertising |
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