Advertising self-regulation in the European Union: The role of the European advertising standards alliance
Submitted by retaylor on August 27, 2007 - 1:34pm.
in
| Publication Type | Book Chapter | |
| Year of Publication | 1998 | |
| Authors | Taylor, Ronald E. | |
| Book Title | Proceedings of the Annual Conference of the American Academy of Advertising | |
| City | Lexington, KY | |
| Pages | 5-8 | |
| Language | eng | |
| Key Words | Law; Policy; and Ethics; Policy; International and Intercultural Communication and Information; International; Advertising |
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