The influence of personal beliefs on 'Country-of-Origin (CO)' effects
Submitted by rhovland on August 27, 2007 - 1:34pm.
in
| Publication Type | Conference Paper | |
| Year of Publication | 2000 | |
| Authors | Hwang, Jang-Sun; Hovland, Roxanne; Hoy, Mariea Grubbs | |
| Conference Name | Annual Conference of The American Academy of Advertising | |
| Key Words | International and Intercultural Communication and Information; International; Advertising |
Upcoming events
- Independence Day Holiday(Now)
- Second Session Classes Begin(3 days)
- Full and Second Session Summer Classes End(34 days)
- Fall Semester Classes Begin(47 days)
- Labor Day Holiday(58 days)
- CCI Faculty/Staff Meeting(70 days)
