CCI Research Presentations and Publications
From Have Nots to Watch Dogs: Understanding the Realities of Senior Citizens’ Use of the Internet for Health Information. Association for Education in Journalism and Mass Communication Annual Conference.(2007).
My Granny Googles Better than Yours: Factors Influencing Differences in How Older Americans Use the Internet for Health Communication and Information. Association of Internet Researchers Annual Conference.(2007).
Relationships Between Public Information Officers and Health Journalists and Barriers to Excellent Health Stories. Tenth Annual International Public Relations Conference.(2007).
Spiritual vitamins: An examination of health, wellness and spirituality. annual meeting of the Southern States Communication Association.(2007).
Standards of Interactivity on Health-Related Web Sites: Identifying Current Practice in Multiple Web Domains. Marketing and Public Planning Annual Conference.(2007).
A Tool to Clear Interactive Deadwood: Coding Interactivity at Health-Related Web Sites. American Academy of Advertising Annual Conference.(2007).
Analyzing crisis communication responses of stakeholders: The “hidden epidemic” of childhood obesity and U.S. food marketing. Southern States Communication Association.(2006).
The BHOP Bridge: How a Komen-Funded Program in Rural Appalachia Spans Professional and Personal Health Systems. Susan G. Komen Breast Cancer Foundation Mission Conference.(2006).
Children and Sports: Just Do It… or Not? An Investigation of the Relationship Among Children’s Obesity and Media Use. Association for Education in Journalism and Mass Communication Conference.(2006).
An ethnographic study exploring how students make decisions about eating and physical activity: Stress and the freshmen 15. The Obesity Society 2006 Annual Scientific Meeting.(2006).
Family Communication Patterns of Adult Children of Bi-Polar Parents: A Qualitative Investigation. 11th International Congress of the Association of Psychology and Psychiatry for Adults and Children.(2006).
Food and beverage marketing to children and youth: Trends and issues.. Media Psychology. 8,(2006).
Many wellness and work-life programs produce marginal participation and outcomes: Having an HRD professional on the implementation team will result in greater ROI. International Academy of Human Resource Development.(2006).
The Social Norms Approach to Reducing Campus Binge Drinking: The vacillating nature of descriptive norms. annual meeting of the Eastern Communication Association.(2006).
What's Eating CARU About Kids' Food Advertising? An Exploratory Analysis of Recent CARU Food Advertiser Cases. Association for Education in Journalism and Mass Communication conference.(2006).
Eating habits, media influence. (Arnett, J. J., Ed.).Encyclopedia of children, adolescents, and the media.(2005).
Evaluation of a Breast Health Education Program for Working Women in Appalachia. Susan G. Komen Breast Cancer Foundation Mission Conference.(2005).
Food advertising, eating disorders. (Arnett, J. J., Ed.).Encyclopedia of children, adolescents, and the media.(2005).
The Framing of SARS: An Analysis of News Coverage in China and in the United States. Journalism & Mass Communication Quarterly. 82, 857-872.(2005).
Genomics: The perfect information seeking problem.. Journal of Health Communication. 10,(2005).
Intention to seek cancer genetics-related information. Information Research. 10, Available at http://InformationR.net/ir/10-4/paper238.html.(2005).
The Framing of SARS: An Analysis of News Coverage in China and in the United States. Association for Education in Journalism and Mass Communication Conference.(2004).
From two-step flow to the Internet: The changing array of sources for genetics information seeking. Journal of the American Society for Information Science and Technology. 55,(2004).
Knowing Journal Users, Methods for User Focused Research With a Case Study of Pediatricians. Charleston Serials Conference.(2004).
Knowing Journal Users: Methods for User-Focused Research and a Case Study of Pediatricians. 24th Annual Charleston Meeting.(2004).
Medical Faculty’s Use of Print and Electronic Journals: Changes Over Time and Comparison with Other Scientists. Journal of the Medical Library Association (JMLA). 92, 233-241.(2004).
Ubiquity Extends to Senior Citizens: A Qualitative Exploration of How Seniors’ Use the Internet for Health-Related Information. Association of Internet Researchers Annual Conference.(2004).
Development of a safer sex mass media campaign targeting high sensation-seeking and impulsive decision-making young adults. 2003 National HIV Prevention Conference Abstract Book, M3-C0903. 59-60.(2003).
Familial Cancer in Appalachia: Genetic Testing Intentions. 22nd Annual Education Conference of the National Society of Genetic Counselors, Inc..(2003).
Focus Group Recruiting in Health Communication Campaigns: Lessons from a Project on Risky Sexual Behavior. Health Communication Division, International Communication Division.(2003).
Genomics: The perfect information seeking research problem. Health Communication Division, International Communication Division.(2003).
Journal Reading Patterns of Medical Faculty in a Digital Age. Southern Chapter, Medical Library Association.(2003).
Sensation seeking and impulsive vs. rational decision-making as moderators of perceived effectiveness of HIV/STD public service announcements. American Public Health Association.(2003).
Complimentary User-Centered Methodologies for Information Seeking and Use: System's Design in the Biological Information Browsing Environment (BIBE). Journal of the American Society of Information Science and Technology. 53, 1251-1258.(2002).
New Challenges and Perspectives of Cancer Genetics Information Seeking. Medical Library Association Conference.(2002).
Using Knowledge Management to Facilitate Medical Research. Medical Library Association Conference.(2002).
Complimentary User-Centered Methodologies for Information Seeking and Use: System's Design in the Biological Information Browsing Environment (BIBE). ASIS&T 2001 SIG USE Research Symposium on Effective Methods for Studying Information Seeking and Use.(2001).
A Model for Understanding and Affecting Cancer Genetics Information Seeking. ASIST Annual Meeting.(2001).
A Model for Understanding and Affecting Genetics Information Seeking. Library and Information Science Research .. 23, 335-349.(2001).
Roaming the Online Pharmacy Aisle: Dietary Supplement Information Compared to FTC Guidelines,. Journal of Pharmaceutical Marketing and Management. 14, 67-96.(2001).
Scenarios in the Design and Evaluation of Networked Information Services: An Example from Community Health. (McClure, C. R., & Bertot J. C., Ed.).Evaluating Networked Information Services: Techniques, Policy, and Issues.(2001).
Survival of the Fittest Online: A Longitudinal Study of Health-Related Web Sites. Journal of Computer Mediated Communication. 6, Available online: http://www.ascusc.org/jcmc/vol6/issue3/mcmillan.html.(2001).
Virtual Community: Boundary Crossings at Health-Related Web Sites.. Electronic Journal of Communication/La Revue Electronique de Communication. 11, Available: http://www.cios.org/getfile/mcmill_v11n201.(2001).
Interactivity and Health-Related Web Sites. National Communication Association Annual Conference.(2000).
Roaming the Online Pharmacy Aisle: Dietary Supplement Information Compared to FTC Guidelines. (Bone, P F., France K R., & Wiener J. L., Ed.).Marketing and Public Policy Proceedings 2000. 10, 66-67.(2000).
The Role of Use Scenarios in Developing a Community Health Information System. Bulletin of the American Society for Information Science.(2000).
Cognitive restructuring as a relapse prevention strategy: Teaching alcoholics to talk back to beer ads. Alcoholism Treatment Quarterly. 17, 29-51.(1999).
The impact of managed health care on communication in health care settings. Saxony Association of Pharmacists.(1999).
Some days are better than others: Beer commercials and a question of ethics. Research in Marketing. 175-202.(1999).