Back to top

CCI Research Presentations and Publications

Export 7 results:
Author Title Type [ Year(Asc)]
Filters: Author is Chen, Huan  [Clear All Filters]
In Press
Chen, H., Haley E., & Deterding A. (In Press).  "Product Placement in Social Games: Qualitative Research Insights". Advertising in New Formats and Media: Current Research and Implications for Marketers.