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Found 18 results

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2008
Turn the Radio On: College students and their music listening preferences, Naeemah Clark; Kenneth J. Levine; Daniel H. Haygood , Southern States Communication Association, Savannah, GA, (2008)
2007
Rosser Reeves and David Ogilvy: Fierce Rivals or Behind the Scenes Partners?, Haygood, Daniel M. , Conference on Historical Analysis and Research in Marketing, Duke University, (2007)
Too late to make it right? Country music, patriotism, & the Dixie Chicks, Clark, N.; Levine, K. J.; Haygood, D. M. , Association for Education in Journalism and Mass Communication, Washington D.C., (2007)
2006
Blog Ads Revisited: A Follow-Up Analysis of Advertising on Weblogs, Haygood, Daniel M.; Miller, Amanda; Imfeld, Cassandra , Association for Education in Journalism and Mass Communication, San Francisco, California, (2006)
Inhaling and Accelerating: Tobacco Motor Sports Sponsorship In Televised Automobile Races, 2000-2002, Morrison, Margaret; Haygood, Daniel M.; Krugman, Dean M. , Sports Marketing Quarterly, Volume 15, Number 1, p.7-19, (2006)
The Big Ad Blog Bang: An Analysis of Advertising on the Blogosphere, Haygood, Daniel M.; Imfeld, Cassandra , Annual Conference of American Academy of Advertising, Reno, Nevada, (2006)
2005
Inhaling and Accelerating: Tobacco Motor Sports Sponsorship In Televised Automobile Races, 2000-2002, Morrison, Margaret; Haygood, Daniel M. , Annual Conference of the American Academy of Advertising, Houston, TX, (2005)
2004
Branding at a Small Advertising Agency: A Big Agency Trapped Inside a Small Agency’s Body?, Haygood, Daniel M. , Southeast Colloquium, Association for Education in Journalism and Mass Communication, Tampa Bay, FL, (2004)
Branding at a Small Advertising Agency: A Big Agency Trapped Inside a Small Agency’s Body?, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Toronto, Canada, (2004)
Globalization through Global Brands: Purely an American-Made Phenomenon?, Haygood, Daniel M. , International Communication Association, New Orleans, LA, (2004)
Henry Luce, Head Cheerleader for American Hegemony: Time Magazine’s Coverage of Indonesia, 1965 – 1966, Haygood, Daniel M. , Southeast Colloquium, Association for Education in Journalism and Mass Communication, Tampa Bay, FL, (2004)
Henry Luce, Head Cheerleader for American Hegemony: Time Magazine’s Coverage of Indonesia, 1965 – 1966, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Toronto, Canada, (2004)
Maslow’s Hierarchy of Needs: A Brand Development Model for Advertising, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Toronto, Canada, (2004)
Saving Face: An Analysis of Ten Time Magazine Front Covers Featuring Chiang Kai-shek, Haygood, Daniel M. , International Communication Association, New Orleans, LA, (2004)
2003
Globalization through Global Brands: Purely an American-Made Phenomenon?, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Kansas City, MO, (2003)
Henry Luce’s Anti-Communist Legacy: A Qualitative Content Analysis of U.S. News Magazines’ Coverage of China’s Cultural Revolution, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Kansas City, MO, (2003)
2002
Advertising Agency Web Sites: Presence of Branding Content & Capabilities, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Miami, FL, (2002)
2001
Shifting Fortunes: U.S. News Magazines’ Portrayals of General and Madame Chiang Kai-shek and the Chinese Nationalists, 1948 – 1949, Southeast Colloquium, Haygood, Daniel M. , Association for Education in Journalism and Mass Communication, Columbia, SC, (2001)