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Research Publications
] Filters: Author is Rose, Pat [Clear All Filters]
Morrison, Margie, & Dean M. Krugman
(2004). Dippin' and Chewin': Evaluating Smokeless Tobacco Spending in Magazines with Substantial Youth Readership, 1993-2003.
(Rose P., Ed.).Proceedings of the 2004 Conference of the American Academy of Advertising. 52.
Hoy, Mariea Grubbs, & Craig J. Andrews
(2004). An Evaluation of Media-Content Rating Disclosures in the Entertainment Industry.
(Rose P., Ed.).Proceedings of the 2004 Conference of the American Academy of Advertising. 200.